I’m not a big fan of the ‘survival of the fittest’ concept.
It breeds a competitive, cut-throat environment. People (and businesses run by them) need a nurturing environment to achieve their full potential.
Competition is only with one’s self, to always strive to outperform our own selves, against our previous achievements.
Every small business out there deserves a leg up, a helping hand. I believe that small businesses can do better than what they are used to. So much good can come out of it.
MSMEs (Micro, Small, Medium Enterprises) are the backbone of the economy. These are also the entities that an average consumer deals with mostly.
Everyone wins when MSMEs do well.